Femtech App Development: Cost & Features

Dipti Singhal
Aug 28, 2025

This one is a universal fact: women are always bearing several problems in their daily lives. Whether it is regarding their physical health or mental wellness, women always suffer more in the worst conditions. The main question is rising that we can't do anything regarding this problem. Well, technology has all the solutions that humankind needs, and that's why the creators developed a technology called femtech software.
This app is very innovative because it is like a personal assistant for women's healthcare. There is a heavy demand on femtech apps in the healthcare industry nowadays. There is a good scope to develop a femtech app for your healthcare business, but how is it possible? Well, in this guide we shall explore femtech app development. We will also discuss several elements like market overview, must-have features, development process, and future trends regarding femtech app development.
Femtech Industry Market Overview
You won't be surprised to learn that many femtech apps are made by women, as they are intended for women. With an anticipated increase to $140 billion by 2031, it is evident that they have effectively reached their target market. There is a great deal of room to grow. Furthermore, it would be prudent to seize the opportunity now, particularly while the market is still expanding and open to new competitors.
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With the biggest revenue share of 45.90% in 2024, the North American FemTech market dominated the industry.
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In 2024, the largest share was held by the U.S. FemTech market.
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With a revenue share of 33.33% in 2024, the devices segment led the market by type.
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In 2024, the market was dominated by the pregnancy and nursing care segment based on application.
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With a revenue share of 30.82% in 2024, the direct-to-consumer segment led the market based on end use.
Best Femtech Apps in 2025
Examining successful apps can help you determine how to organize your femtech app development and what market niche to pursue. Five well-known Best fitness apps that highlight the sector's advantages have been selected for this purpose with the best femtech apps.
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Gennev
Gennev is a popular femtech app in the healthcare app industry. This app has several unique features, like menopause support and telehealth consultations. It can offer vast educational resources that can handle this transition. This app can create an ecosystem that supports women who are suffering from menopausal problems as well.
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Coro
Coro is also a well-known femtech app. Coro is particularly crafted to pair with a separate device that can examine the breastfeeding process. It can analyze the milk flow and also provide information about any potential issue. It can also guarantee that the baby gets enough breast milk to grow up and be happy after taking it as well.
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Flo
With period tracking, a vibrant community, and, more recently, AI-powered personalization, this femtech app mainstay has been available for nearly ten years. Flo has maintained its relevance in a cutthroat market by modernizing its core features.
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Grace Health
Actually, this app began as a Facebook AI chatbot before its developers realized how popular their consulting services were. It is currently among the most important apps for educating African women about sexual and menstrual health and wellness.
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Clue
Clue, a long-running success with its own subscription model, focuses on sexual wellness and teaches users about female health. It began when attitudes toward subjects like menstruation were less transparent and provided women who wanted to understand their bodies with a useful tool.
Must-Have Features in a Femtech App
Let's check out some of the best features for a femtech app while building a custom app. Each feature has its own importance, and it also contributes to building an extensive solution according to the women's diverse requirements as Weight loss app like noom. It can easily manage their overall well-being and health as well.
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Menstrual Tracking
This feature can provide the analysis of menstrual cycles by in-depth monitoring. It majorly includes start-to-end dates, associated symptoms, and flow intensity that can help women to manage menstrual cycles seamlessly.
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Symptom Management
This feature includes several functions, like tracking and managing symptoms, which can be related to reproductive health conditions. It is mainly connected with menopause, PCOS, and endometriosis, which the women can ensure for their physical health earlier.
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Fertility Tracker
This feature is very useful because it contains tools that can predict the fertile window along with monitoring ovulation. So, it can assist the family planning fluently without any kind of conception efforts as well.
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Medication Reminders
This feature is reliable for women. This can set the reminders and monitor the medication usage. It can also be beneficial for users who can manage birth control and hormone therapy under expert guidance.
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Community Forums and Support Groups
Develop an app that facilitates simple communication between users with related medical issues, such as apps for managing menopause. This process can help women to take safety measurements for future incidents.
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Permit Virtual Consultations
This feature generates a new revenue stream through high-quality healthcare services while providing instant value to users looking for expert advice. The women can easily discuss their problems with experts to get the best solutions as well.
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Multi-Language Support
Make your app multilingual if you intend to grow your user base internationally, boost adoption, and build confidence among a variety of demographics. This can help users to use the app without any kind of language barrier.
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Gamification and Dynamic Personalization
It can increase daily engagement and motivation, which eventually leads to higher usage rates and greater user commitment. This feature can self-motivate the women to encounter this painful life flawlessly by femtech app development services.
Step-by-Step Process to Develop Femtech app for Women's Health
The development of a women's health tracking app requires careful planning, in contrast to other Diet and nutrition app development. In addition to meeting requirements, the ultimate objective of these applications is to maintain user engagement through an intuitive interface.
Here’s a step-by-step femtech app development process that you can adhere to for creating a woman wellness and fitness tracking app. It can be difficult to create an app with the necessary features and a user-friendly interface while staying within the allocated budget.
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Requirement Analysis on Market Research
Get the answers to queries like who you intend to create the app for and why, rather than relying just on one code. To determine the needs and difficulties faced by women, conduct in-depth market research to find the femtech app development cost.
Examine your rivals to find out what they accomplish well and where they are lacking. Making contact with medical experts at the outset is another crucial step you need to take to make sure the foundation of your app is both medically sound and actually helpful.
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Understand App’s Objectives
The goal and functionality of the app can be more easily mapped out after extensive research. Examine key areas to determine how your app can stand out from the competition. It integrates with wearable technology or offers real-time expert advice because it emphasizes holistic well-being by the femtech app development company.
Therefore, give top priority to features that meet user needs when developing a cycle tracker, period and pregnancy tracker app, or general wellness assistant. Clarity is crucial at this point in the development of women's health tracking apps, so you must specify the features and functionality in detail.
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Design of UI/UX
An accessible and user-friendly design UI/UX Design is essential when thinking about the healthcare sector. Once the characteristics are finalized, start with creating wireframes and prototypes for illustrating the user journey in femtech healthcare app development. Make sure everything is clear, responsive, and simple to use.
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Selection of Tech Stack
The selection of a tech stack is a critical decision because it is the only reason for your femtech app to be successful or fail in the healthcare app industry, and it is also essential to find the cost to build a women health app. You need to consider some important factors like seamless integration, long-term maintenance, and support for scalability in your app. Here is a simple breakdown of the technological stack along with its elements.
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Security and Compliance
Security is necessary because the healthcare sector primarily handles sensitive and private data in AI app development. Put in place robust encryption protocols, safe authentication procedures, and clear privacy settings to safeguard this sensitive and private information.
Additionally, confirm that your women's health tracking app conforms with important laws, such as GDPR in Europe or HIPAA in the United States, for AI in femtech apps. By adhering to these procedures, you can protect your company from future legal issues while also fostering trust.
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Quality Assurance and Testing
Testing should be more than just functional. To make sure your intended audience can use your app with ease, conduct usability testing. Perform a test to examine performance under various loads and look for bugs and security flaws in AI-powered women health apps.
Because sometimes what appears clear to a developer may be unclear to a regular user, businesses can also use beta testers to collect data and feedback from real-world users.
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Launch & Continuous Support
It's time to launch your app after everything is ready. Get ready for user feedback as you begin releasing your app on stores like Google Play and the App Store. Make sure to keep an eye on reviews, measure performance indicators, and address problems and bugs even after the deployment of telemedicine for women’s health in femtech innovation in healthcare.
If the app has customer support, it should be readily available to users so they feel supported right away.
Femtech App Development Cost
The cost to develop a femtech app majorly depends on various factors like the set of features (basic or advanced), app complexity, developers' location, developers' expertise, team size, and their hourly charges on your project. Here is an average Healthcare app development cost
to develop a femtech app.
Future Trends of Femtech Apps
As we have discussed above, there is a golden opportunity to build a femtech app for your healthcare business for femtech trends. Currently these kinds of apps are booming in the market. These apps have superior potential to generate higher revenue in your business than you ever expected in the future of femtech app development.
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Precision Oncology
Femtech precision oncology employs AI diagnostics, genomic sequencing, and digital screening to facilitate earlier detection and personalized treatment of female cancers such as ovarian and breast cancer. Personalized risk profiling and home testing products make it possible to make proactive and data-driven interventions.
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Digital Therapeutics & Remote Monitoring
Digital therapeutics and real-time health monitoring rely on wearables, telehealth, and AI algorithms to monitor menstrual cycles, reproductive health, and menopause symptoms by femtech solutions for women. Digital interventions offer convenient, stigma-free treatment and are often accompanied by professional monitoring, enabling ongoing disease management.
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Women's Safety Technology
Women's Femtech safety technology encompasses smart wearables, GPS panic devices, real-time alert platforms, and mobile safety apps by the top femtech startups. These technologies offer unobtrusive emergency response, real-time location tracking, and immediate connection to protectors or authorities to facilitate personal autonomy and make spaces safer for women.
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AI Virtual Assistants
Virtual artificial intelligence assistants in Femtech employ natural language processing and tailored algorithms to provide personalized advice on menstrual, sexual, reproductive, and overall health, the same as Fitness app like strava. With the help of conversational bots and apps, users are provided with real-time responses, reminders, and decision-making support, thus making health care more accessible, personal, and self-focused irrespective of time and place.
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Sexual Health Innovation
Femtech sexual health innovation includes AI-driven wellness apps, networked sexual therapy devices, and over-the-counter STI test kits. It shatters stigmas related to sexual well-being, trauma therapy, and access to contraception. Personal, digital-first platforms provide education, teletherapy treatment, and preventive health, providing women with accessible routes for sexual health in a secure, judgment-free setting.
Conclusion
Through this blog, we have explained about how to develop a femtech app for your business. We have also talked about various elements like market overview, core features, important tech stack, average cost, and future trends. Now you have an idea about the development process of a femtech app according to the specific needs and requirements.
As a leading Healthcare app development company, we are always available here to build femtech apps for your business. Well, IMG Global Infotech is always available here to turn your ideas and vision into reality in the form of web and mobile app solutions as well.
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Dipti Singhal is a skilled Content Writing Specialist at IMG Global Infotech, with strong expertise in creating engaging, SEO-optimized content for various industries. She focuses on blending storytelling with effective keyword strategies to help businesses connect with their audience and improve their online visibility. Passionate about delivering high-quality content that drives real results, Dipti plays an essential role in strengthening the company’s digital presence.