Virtual Property Tours & AR/VR Apps: Changing Real Estate In UAE

Mohit Mittal
Aug 19, 2025

The transformation of the UAE real estate market is happening very quickly! Not with surprising new sales prices or extravagant , we are talking about Virtual Reality (VR), Augmented Reality (AR), and 360° virtual property tours. These immersive experiences are changing how buyers review, assess, and experience properties without even going into the property in person! There are AR/VR apps that now allow clients to review even luxury apartments to villas in Abu Dhabi. Clients can visualize interiors, check measurements, and see changes in layouts and designs in real time. The industry-wide technology change is delivering property sales and saving times and costs for real estate agents and customers. This blog will go over how virtual property tours and AR/VR solutions in real estate will improve the UAE real estate market.
UAE Real Estate Market Overview
-
$65B – estimated value of UAE real estate transactions in 2023
-
7% annual growth rate of property sales in the major emirates
-
Over 15,000 residential units launched in Dubai in the first half of 2024
-
8-12% ROI approximately for residential properties in Dubai and Abu Dhabi
-
70% increase in overseas investors since 2022
-
Over 30,000 real estate brokers and agencies active in the UAE
-
5th globally – Dubai ranks in the top 5 cities in the world for luxury real estate investments
-
Over sixty percent of property buyers prefer to do a virtual tour before completing the physical visit.
-
AED 35 million - The price of the most expensive property that was sold virtually in 2024.
The Role Of Ar/Vr In Real Estate
Augmented Reality (AR) and Virtual Reality (VR) technologies are assisting a great deal in promoting the UAE real estate industry. Here are five key areas in which AR/VR is likely to play a key role in modern real estate, from presentation to client engagement:
1. Virtual site visits
Virtual Reality Real Estate UAE allows buyers to undertake a full tour of a property without being there physically. Whether the unit is completed or under construction, clients have the chance to visit the whole property, floor plans, etc. using virtual site visits, helping them to make an informed decision quickly.
2. Off-plan property visualization
One of the key roles of AR/VR in UAE real estate is that it allows investors to visualize off-plan developments. Real estate developers can present their under-construction or upcoming projects in a VR set up that mirrors the experience of stepping inside a finished property, with the potential buyers able to 'witness' the building without being built.
3. Interactive customization
Where AR VR in Real Estate UAE particularly stands out, is the ability of applications which allow an end product to be viewed and modified in an interactive environment: ie. within the AR app the user can change colors of walls, move furniture, change layouts, change the light source, and modify the wall decorations. This makes the buying experience feel more personal and interactive, while allowing clients to properly visualize their future home or office.
4. Effective advertising & sales
Real estate companies run AR/VR content in ads, on sites, and in decks which grabs attention and turns into qualified leads. Offering either of these previews offers buyers comfort and creates trust, while also speeding up the sales cycle.
5. Remote collaboration
Virtual Property Tours UAE effortlessly allows agents, architects, and buyers to work together like never before. They are able to walk through plans and collaborate on changes and designs without having to meet in person at all, and is a progressive and streamlined way of conducting business in real estate.
Advantages of Virtual Property Tours & AR/VR applications
Virtual property tours and AR/VR applications are transforming how real estate is marketed and sold in the UAE. Here are the top five advantages of using virtual tour and AR/VR applications:
1. Increased Convenience For Buyers
Virtual tours provide potential buyers with the convenience of exploring properties whenever and wherever they like. This flexibility is particularly advantageous for international investors who may not have the ability to travel frequently. They have the ability to view all kinds of property types as many properties as they want within minutes, without the transnational burdens of arranging, travelling, and navigating the normal viewing process. They can effectively preview multiple properties in a very short time with little effort from the client. This is convenience can enhance buyer's interest while increasing buyer's inquiries.
2. Realistic And Immersive Experience
AR/VR can provide a realistic video experience, offering a 360-degree walkthrough at a property. Clients can experience the layout, room sizes and finishing in a truly immersive manner. Buyers gain a level of confidence and emotional connection to a space when they can visualise the property as it they were in person. However it may increase the Cost to develop App AR/VR real estate app in UAE.
3. Faster Decision-Making
With access to detailed 3D views and limitless options for design, buyers can quickly comprehend if the property is appropriate for their needs. This contributes to a faster decision-making process which leads to faster closing times for real estate agents, and less property viewings for buyers.
4. Cost-Effective Selling Tool for Realtors
Virtual tours can reduce the amount of showcase viewings, printing of brochures, and restaging properties for multiple showings. An AR/VR tour can be used for a quantity of hundred clients in high quality, making it a cost-effective marketing resource with residual effects.
5. Reach Global Audiences & Drive Higher Engagement
AR/VR technologies allow real estate companies in the UAE to access global audiences and capture their interest effectively. The interactive augmented reality experiences, like furniture placement for example, color changed and floor planning push user engagement for extended time and when users engage with your app, it often leads to conversion.
Top Real Estate Companies in UAE Using AR/VR
1. IMG Global Infotech
IMG Global Infotech is leading Real Estate App Development Company Dubai that provide cutting-edge AR/VR real estate solutions that allows property buyers to experience immersive virtual tours and interactive preview design experiences. Using their state-of-the-art technology, businesses such as developers and realtors are able to improve client interactions and shorten sales closures in the UAE's marketplace.
2. Hyperlink InfoSystem
Hyperlink InfoSystem develops realistic AR/VR applications for real estate companies in the Middle East. Their apps allow prospective clients to interact with properties in 3D and see layouts in virtual walk-throughs, improving buyer's confidence and helping property builders by showing properties in a more efficient way.
3. Infosys
Infosys produces immersive AR and VR platforms that allow real estate companies to provide realistic walkthroughs. The technology empowers real estate companies who are selling luxury and off-plan properties to circumvent the sales cycle and enhancing the company's communication. Using their technology builders do not need to visit the site and custom projects closer faster in the UAE marketplace.
4. HCL
HCL develop AR/VR Apps for real estate companies to display properties in stunning detail. Customers are immersed in the experience and able to view and interact with the customers in a seamless way. HCL is also experienced real estate app development company UAE also supports clients on interactive layouts taking their design choices via augmented and virtual reality products, increasing buyer interaction and trust.
5. Tata Consultancy Services
Tata Consultancy Services (TCS) supplies scalable AR/VR software for property developers to digitally exhibit villas, apartments, and commercial spaces in real-time. TCS provides 360-degree tours and visualization features that will help real estate marketers, leasing companies, and sales teams in the UAE to market their apartments, villas and commercial spaces.
6. Wipro
Wipro utilizes AR/VR technologies to build virtual tours, décor visualization, and interactive choices to the advantage of real estate customers. By utilizing their platforms, agents could show customers off-plan projects, reduce the need for site visits, and engage international customers all around the world with immersive digital experiences.
Future of Real Estate Technology in UAE
The Future of real estate technology UAE is set to be a world leader in smart real estate due to a generation focused on technology and innovation. There will be five ways in which technology will disrupt the UAE real estate sector in the future:
1. The Growth of Smart Homes Powered by AI
Artificial Intelligence will soon be an essential part of home automation in the UAE. AI enabled smart homes will automatically control lighting, security, temperature, and energy consumption, allowing residents to personalize their living environment to the greatest extent while maintaining an efficient lifestyle. Developers are already searching for AI-based features to entice tech-savvy buyers and investors.
2. Blockchain for Transparent Transactions
Blockchain will drive industry-wide standardization toward more transparent transactions. Smart contracts will replace traditional paper-based contracts and paperwork, and eliminate fraud while shortening red tape and time involved in legal processes. Dubai is experimenting with blockchain to register real estate property. This will set the stage for the rest of the region.
3. The Prevalent Use of AR/VR for Off-Plan Sales
AR/VR will become the standard for representing off-plan purchases and luxury property. Viewers will be able to experience a home that is theirs in 3D virtual spaces and will have options for customizing the properties, including variations in layouts, interiors, and materials. This will build confidence in the buyer and increase off-plan sales.
Building a Virtual Property Tour App in UAE
It takes a systematic development approach to create a functional Virtual Property Tour app in the UAE. When you work with a professional Real Estate App Development Company in Dubai, those steps are the following:
1. Requirements Analysis & Features Planning
The Real Estate App Development Company Dubai gets started on this process by working with you to understand your business vision and audience. They define important features such as 3d walkthrough, floor plan based visualization, AR interior customization, and integration with live chat capabilities. After defining all the components of your app for the basics of functionality, a technical mind map and scope are defined for the project, along with a clear timeline and budget, for both you and the company.
2. UI/UX Design & Wireframing
The next step is to produce the UI/UX designs and wireframes. Real estate buyers require seamless exploration, search and storytelling experiences and mobile app development company create interactive screens with VR viewing experiences, property filtering, and flawless transitions to encourage user interaction on devices.
3. Core Development & Integration
Developers begin by creating the back-end and front-end application with a technology stack, commonly Unity, Unreal Engine, React Native, or Flutter. Developers will integrate AR/VR SDKs, 3D models, APIs for real estate listings, and integrate the application with Customer Relation Management systems. Once this integration is completed, developers will use protocols for security, systematic updates and real-time data, etc.
4. Testing & Quality Assurance
Post development, team-hour's are used thoroughly testing the app's functional capabilities, performance, and compatibility across platforms. The quality assurance team will test the AR/VR features of the application, loading speeds, navigation flow, and the accuracy of data. At this time, it is important to identify any bugs or design issues to create enviable virtual viewings.
5. Deployment & Maintenance
Hire mobile app developers that will deploy the final version of the the app for specific operating systems: Android, IOS and web. Following the deployment of the app, the company will provide support such as maintaining the app by addressing daily issues, analyzing user feedback, providing feature updates, and potentially adding further user experience capabilities such as virtual staging and/or metaverse integration. In maintaining the app, the company will be able ensure that the app is evolving with the UAE real estate market.
Why is the UAE is the Hub for AR/VR Real Estate Innovation?
The UAE has developed a global reputation as a leader of AR/VR real estate innovation. While every country has its own historic, economic, and industry drivers, the UAE is unique due to its future-focused plan, technology-friendly policy environment, and luxury-focused real estate market. Cities such as Dubai and Abu Dhabi have become renowned for incorporating advanced technologies, incentivized by government initiatives like Smart Dubai and the Dubai Metaverse Strategy.
Developers in the UAE can source AR/VR technologies to market real estate products to a global investor class, especially when marketing off-plan and high-end residential and commercial opportunities. In a market where buyers are concerned about not being able to visit properties they are investing in from a distance, real estate developers in Dubai mapping out immersive projects will help them sell products and give buyers more transparency around what they are purchasing.
Furthermore, the context and market conditions of national tech companies, strong infrastructure for immersive headsets, and a booming tourism industry in the UAE mean investment in Real Estate Virtual Tour Apps UAE is easier for real estate companies investing in technology than other countries. As needing to offer virtual tours and remote property viewing becomes a required part of the customer experience in the UAE, the country continues to dominate global AR/VR real estate application.
Conclusion
Virtual property tours AR/VR App Development are changing the UAE real estate market by being faster, smarter, and more engaging for buyers. Not only do these real estate CRM software provide buyers with remote viewing opportunities, but they also enable developers to develop more creative project marketing on a global scale. As the UAE continues its foray into smart city development and digital innovation, AR/VR-enabled real estate solutions will become the new "normal".

Mohit Mittal is the co-founder of a leading IT company with over a decade of experience in driving digital transformation and innovative tech solutions. With a strong background in software development, Mobile app development, E-commerce, business strategy, and team leadership, Mohit Mittal is passionate about helping businesses scale through technology. When not solving complex tech challenges, he enjoys sharing insights on emerging trends, entrepreneurship, and the future of IT.