How To Build An Astrology Like Pattern: A Comprehensive Guide

Dipti Singhal
May 30, 2025

The astrology app market is thriving, and it is projected to grow over $3 billion worldwide by 2027 because of increasing interest in personalized wellness and spirituality. Apps like The Pattern are changing the way users consume astrology. It has become a personalized experience that offers rich insights instead of the traditional horoscopes of old. If you want to build an astrology app that helps facilitate self-exploration through technology, it is important to also understand the process of app development. This guide will define the steps to take your app from conception to launch, and will help you create an app that adds features geared towards the expanding audience for astrology apps while also growing their personal awareness. You will learn how to build the app in conjunction with astrology trends so you can create something that is going to stand out in an increasingly competitive and growing marketplace.
What is The Pattern?
The Pattern is arguably the most popular astrology app available today and is hailed for offering deep and personalized insights dependent upon the user's birth chart. It utilizes advanced algorithms that analyze the planet's positioning to provide detailed and nuanced information on personality traits, emotional cycles, and relationship compatibility. Rather than offering predictions like a typical horoscope app, The Pattern emphasizes self-awareness and personal growth. The app shows users how to explore or work through their timing and choices. The app's user interface is intuitive, which helps create a smooth experience for users employing the app for self-discovery. The suggested guidance is deep enough that users can find meaning behind their choices and relationships.
How Does Pattern Astrology App Work?
Input Birth Data: In order to create an accurate astrological birth chart, users must enter their date of birth, exact time, and location.
Calculate Planet Placement: In order to provide an analysis, the app will calculate the planetary placements and positions of other celestial bodies, at the user's exact time of birth.
Analyzing Patterns: The Pattern will use complex algorithms to interpret the planetary relationships in order to find specific patterns that make up each user's personality, emotional disposition, and behavioral cycles.
Provide Insightful Analysis: Users will receive a detailed, personalized account of their strengths, challenges, and life rhythms to help deepen their insight in who they are.
Timing and Cycles: The app will make users aware of where they are presently, through the tracking of ongoing astrological transits, and what potentially important upcoming cycles are in their near future, aiding them in knowing the optimal times for decision making and growth.
Compatibility Scoring: The app can provide insight into users’ relational dynamics, by comparing two users charts, and determining compatibility.
Regular Updates: Daily and monthly reports will repeat this process, keeping users up to date with relevant guidance based on observable astrological influences.
How The Pattern Differs from Other Astrology Apps?
Multi-layered Psychological Insights
The majority of astrology apps compromise quality hosting relationships with advertisers, offering generic and superficial horoscopes, leaving the characterization entirely in the users' hands. While the Pattern takes into account many facets of somatic and psychological aspects, its analysis is based on a collection of complex astrological data that helps a user understand their behaviours, motivations, and cycles on a much more developed and deeper level.
Focus on Personal Growth
Despite most apps focusing on daily horoscopes or sun-sign forecasts, The Pattern aims at self-awareness and getting to know yourself enough to grow. Instead of just waiting for an event to happen, this app invites users to recognize the phases of their lives and emotional patterns, which fosters self-awareness and growth.
Important Timing and Cycle Tracking
The Pattern asks users to consider important timing by providing users the tracking of emotional cycles, personal phases, and life transitions. This is an aspect of astrology you will not find in a regular daily horoscope. The app also guides users to recognize important opportunities for right timing for decisions, challenges, and opportunities that reflect their astrological nature.
Compatibility of Relationships Properly Derived from a Detailed Chart Comparison
The majority of studies offer simple zodiac sign compatibility reports, and as such, The Pattern can compare a full birth chart to develop more nuances of compatibility for relationship insight. The Pattern's comprehensive compatibility comparison evaluates deeper emotional dynamics, challenges, and strengths of an individual or between individuals.
Why Invest in Developing an Astrology App Like The Pattern?
Astrology apps like CoStar are on the rise in popularity especially for millennials and Gen Z users looking for awareness and connection. Below are five reasons why investing in an astrology app such as The Pattern is a good opportunity:
Increasing Market Demand
Wellness and spirituality are booming industries and astrology continues to be a huge part of the equation. Millions of people use astrology apps on a daily basis for guidance, checking relationship compatibility, and/or for insights about themselves. The Pattern is starting to spread globally, there is a desire for more in-depth astrology experiences that are personal.
Recurring Revenue Options
Astronomy apps are financially sustainable due to subscription models, in-app purchases and premium content. The customer willingness to pay to receive personalized content, in-depth reports and exclusive compatibility readings creates a markets in which app owners can scale to have different sources of income that are predictable.
Increased User Engagement
Astrology apps like astrotalk have users engaged daily, through horoscopes, push-notifications and relationship rubrics. The Pattern for example, creates daily user engagement and loyalty by presenting users an app that is consistently updating personalized content about their compatibility with friends and other relationships. Users will return to the app to learn about their relationship and will in turn develop loyalty to continue using the app.
Friends and Community Engagement
Astrology creates engagement and connection, and you can reflect on a program that has created a real following for the users and have taken the idea of the individual astrology application to a place of community. Where the astrology app can allow users to provide social sharing options, compare friendship and partner compatibility or support discussion boards by locals (app users).
Features of Astrology Applications
Customized Birth Chart
Generates a personalized astrological birth chart for the user with specific details about birth date, time, and location that allow for deeper insight into personality, strengths, challenges, and life themes captured by planetary placements.
Personalized Daily & Weekly Horoscopes
Provides a customized daily or weekly horoscope based on the user’s specific zodiac sign (or full natal chart) and offers practical advice and predictions based on emotional experiences, relationship development, career, and personal growth.
Customized Compatibility & Relationship Mapping
Azes an astrological birth chart of two users for romantic or platonic compatibility and highlights, communication styles, emotional needs, challenges, strengths, while its synastry analysis identifies other features of different types of relationships.
Current Astrological Updates
Informs users of important celestial events (e.g., retrogrades, full moon, eclipses, etc.), explaining how these events may affect them, and urging users to consider these influences when making decisions through the use of astrology.
Detailed Astrology Report
Provides paid or subscription-based reports on love, career, goals and future forecasting about the user, utilizing a professional-level astrology practice and personalized to the individual’s unique birth chart.
Interactive Moon Phase Tracker
Displays the current moon phase and explains its astrological significance, helping users engage in specific actions (e.g., setting intentions, resting, and starting something new) according to lunar energy.
Daily Affirmations & Reflections
Prompts the user with astrology-derived affirmations or journal prompts based on their chart, facilitating mindfulness, self-reflection, and personal development rooted in spirituality and the cosmos.
Social & Sharing Features
Allows users to connect with friends on the app, compare charts, and share horoscopes or insights on social media to enhance social engagement and virality through community-driven engagement.
Trending 5 Alternatives of The Pattern Application
1. Co–Star: AI-Driven Personal Experience
Building Co–Star like app uses NASA data and AI to curate daily, incredibly personal horoscopes. The minimalist design will appeal to Gen Z consumers who want a simple answer. In addition, the app offers compatibility readings for users to better understand their connections with others.
2. TimePassages: In-Depth Birth Chart Analysis
TimePassages offers in-depth analyses in natal charts, transits, and planetary movement, making it excellent for beginners and experts that are looking for all inclusive astrological interpretations.
3. Sanctuary: Live Astrology Readings
While the previously mentioned apps were all text-based, Sanctuary provides live astrology readings from professional astrologers. The user is able to receive personalized guidance about that they want through chat messages, making this app ideal for users seeking an interactive experience.
4. Moonly: Vedic and Lunar Lost
Moonly combines Vedic astrology with moon phase tracking to offer daily self-care activities and recommendations. The app also includes affirmations, tarot reading, and guided meditations. Moonly will be an excellent choice for those that prefer a more comprehensive spiritual practice.
5. NUiT: Dating and Astrology
NUiT combines astrology and dating by providing compatibility scores between users based on their birth charts. Users can be as open or closed as they want with their astrology sign, at every level of astrological ability.
How to Develop an Astrology App Like The Pattern?
1. Requirement Gathering & Planning
During this initial phase, there will be many conversations between you and the astrology app development company to clarify exactly what your vision, goals, and features will be. The team will also need to explore who the target user will be, probable monetization strategies, and possible competitive analysis and research. The team will then put together a project road map, timeline and project technology stack. It will also help to better understand the astrology requirements, such as figuring out how to calculate charts and include personalized user content, as these specific requirements can help create a solid basis for development.
2. UI/UX Design & Wireframing
User experience is crucial for user retention. Designers create wireframes and user journeys to represent the layout and flow of the app. They designate an intuitive and clear use of space considering astrology components such as charts, horoscopes, and timelines. The visual design should represent your brand image and prioritized usability. The designer shares the wireframes with you for your feedback and changes can begin before the next phase of the app begins.
3. Astrology Algorithm
This is the heart of the app and entails calculating birth charts, ruling planets, horoscopes, and compatibility models. Developers will either integrate pre-made astrology APIs our chose to build custom algorithms off the planetary logic found in Western and Vedic astrology. The developers will have to pay close attention to time zones and latitude/longitude data since they are essential to calculating real-time planetary navigations. In this stage of the development process, you will see your app being fully realized with the accurate delivery of astrology content for credibility and trust.
4. Frontend and Backed Development
Developers build the interface that the user interacts with as well designing the backend systems that store data, manage user profiles, subscriptions, analytics, and so forth. The front-end developers focus on the processing speed of the user experience, while the back-end developers make certain they app is truly personalized with relevant astrology content, analytics, push notifications, and that user data and subscriptions are stored. The app is integrated with 3rd party services during this phase, like chat, payment gateways, and, analytics.
5. Quality Assurance & Testing
Testing is done to verify that apps are working properly across all devices and platforms. QA teams for hire will run functionality tests, performance tests, security tests, and compatibility tests. There will be special focus on things like chart rendering, time zone accuracy, and in-app performance - such daily horoscopes and real time updates. Fix any bugs or glitches, and mitigate any issues that could affect users before you go live.
6. Deployment & Post Launch Support
Once testing is successful, that development team will launch the application on both iOS and Android platforms. The developer will take care of App Store Optimization, versioning, and monitoring the success of the app. After launch, the developer will do regular updates, bug fixes, technical support for users, etc. You want to make sure that proper and ongoing maintenance is done so the app is effectively performing for the long term. The development team will also continue to accept user feedback, and they accept feature enhancement requests.
How Much of an Investment on Average Would you Expect for Astrology Application Development?
There are various cost components in the development of an astrology app like The Pattern. The costs will depend on app complexity, features, design, and technology. Costs can vary significantly from $15,000 for a basic application, to well over $49,000+ for a feature-laden advanced application. Here are six main factors that impact the overall cost to develop an Astrology application:
1. App complexity & Features
Complexity and the amount of features you develop will have the largest impact on overall cost. Basic and simple applications that provide users with a daily horoscope and even a simple birth chart generator would be the cheapest. More advanced features such as live astrology calculations, compatibility measurements, artificial intelligence insights, and personalized notifications lengthen the development time and increase the expense.
2. Design & User Experience (UI/UX)
A pleasant, usable design for astrology users requires more experienced designers- therefore, expenses go up. Slim animations, interactive charts, and architecture all help with the design, but a smooth navigation process will be the most expensive. Improving your design and user experience will enhance user engagement, but it will require more time and resources, and result in a larger budget.
3. Platform (iOS, Android or both)
If you develop for only one platform then developing an iOS version of your app will be less than developing iOS and Android versions of your app. Developing a cross-platform app will lessen development costs but they sometimes do not permit access to native features. This will expedite decision making with regard to target platforms and delay costs for other platforms afterwards.
4. Backend (Infrastructure and Database)
An astrology app will require a robust backend to store user profiles, users' birthday and birth data and users personalized real time astrological readings. In addition, backend needs to manage the colossal amount of calculations for charts and forecasts, which will require significant server resources and expense. The cloud hosting and database management , managing an API for astrology data, and many features of astrology apps or paid apps will add to the budget required for an astrology app.
The total cost of developing an astrology app will vary depending on your requirements, what features you want, and your quality expectations. But partnering with an experienced astrology app development company can help you budget while designing and building a secure, scalable, and customer-friendly app that is market-ready.
IMG Global Infotech: The go-to astrology app development company
IMG Global Infotech is an IT company and leading astrology app development company. Our team of mobile app developers for hire have years of experience with creating mobile and web solutions as well as astrology apps that include unique features and engage users. We can build your app to include horoscopes, birth charts, alerts, and everything in between with a user experience and user interface that engages users. We build apps that are secure, scalable, and contagious like our astrology app, The Pattern. Let's partner with IMG Global Infotech and bring your vision of an astrology app to the market.
Wrapping Up
Making an astrology app like The Pattern is a fun and creative way to tap into technology while aligning with the powers of the universe. Your users will love the personalized insights based on their horoscope, and you will create meaningful connections. A well-executed development process—planning, design, astrology integration, user testing, etc.—will enable an engaging feature-rich astrology app in a developing market. Following a competent astrology app development guide can guarantee technical accuracy, good function, and an ongoing support and maintenance contract. If you can develop a proper development plan, your astrology app can keep people engaged and compete in today's digital world focused on well-being.

Dipti Singhal is a skilled Content Writing Specialist at IMG Global Infotech, with strong expertise in creating engaging, SEO-optimized content for various industries. She focuses on blending storytelling with effective keyword strategies to help businesses connect with their audience and improve their online visibility. Passionate about delivering high-quality content that drives real results, Dipti plays an essential role in strengthening the company’s digital presence.